Our Clients

Tropos’ clients include large and small breweries, brewpubs, craft beer bars, suppliers, agencies, & private equity firms. Here are just a few of our recent collaborators.

Client Testimonials

"Mike helped us understand consumers’ “true” motivation behind Not Your Father’s Root Beer and develop brand strategy around it. We’d never been able to find the niche that we could hone in on with any other typical study."

— Vivek Rajbahak, former Director of Business Insights, Pabst Brewing Company
"What makes Mike a rare find is his innate ability to dive quickly and deeply into the business, understand your unique business challenges and apply transformative insights to help shape brand strategy and create competitive advantage. "

— Terry Haley, former Vice President of Marketing, World of Beer Franchising, Inc.
"Mike has a great feel for the consumer and can certainly help determine if your brand message is properly aligned with your target audience. He helped us refine and improve our brand concept and strategy."

— Hugh Sisson, CEO, Heavy Seas Beer
“We learned a lot from Mike’s insights.”

– Joe Whitney, CCO, Sierra Nevada Brewing Co

Ready to understand your audience on a new level?

Our Clients

"Mike helped us understand consumers’ “true” motivation behind Not Your Father’s Root Beer and develop brand strategy around it. We’d never been able to find the niche that we could hone in on with any other typical study."

"What makes Mike a rare find is his innate ability to dive quickly and deeply into the business, understand your unique business challenges and apply transformative insights to help shape brand strategy and create competitive advantage. "

"Mike has a great feel for the consumer and can certainly help determine if your brand message is properly aligned with your target audience. He helped us refine and improve our brand concept and strategy."

“We learned a lot from Mike’s insights.”

Contact Us

Tropos Brand Consulting